{"id":7500,"date":"2024-06-30T09:41:33","date_gmt":"2024-06-30T08:41:33","guid":{"rendered":"https:\/\/icertpublication.com\/?page_id=7500"},"modified":"2024-07-05T19:47:02","modified_gmt":"2024-07-05T18:47:02","slug":"emerging-trends-in-hospitality-sector","status":"publish","type":"page","link":"https:\/\/icertpublication.com\/index.php\/shodh-sari-2\/shodh-sari-vol-3-issue-3\/emerging-trends-in-hospitality-sector\/","title":{"rendered":"Emerging Trends in Hospitality Sector"},"content":{"rendered":"\t\t<div data-elementor-type=\"wp-page\" data-elementor-id=\"7500\" class=\"elementor elementor-7500\">\n\t\t\t\t\t\t<section class=\"elementor-section elementor-top-section elementor-element elementor-element-b9947bf elementor-section-boxed elementor-section-height-default elementor-section-height-default\" data-id=\"b9947bf\" data-element_type=\"section\">\n\t\t\t\t\t\t<div class=\"elementor-container elementor-column-gap-default\">\n\t\t\t\t\t<div class=\"elementor-column elementor-col-100 elementor-top-column elementor-element elementor-element-58342da\" data-id=\"58342da\" data-element_type=\"column\">\n\t\t\t<div class=\"elementor-widget-wrap elementor-element-populated\">\n\t\t\t\t\t\t<div class=\"elementor-element elementor-element-e3b3223 elementor-widget elementor-widget-heading\" data-id=\"e3b3223\" data-element_type=\"widget\" data-widget_type=\"heading.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t<h5 class=\"elementor-heading-title elementor-size-default\">Emerging Trends in Hospitality Sector\n<\/h5>\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-e76994d elementor-widget elementor-widget-text-editor\" data-id=\"e76994d\" data-element_type=\"widget\" data-widget_type=\"text-editor.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t\t\t<p dir=\"ltr\" style=\"line-height: 1.7999999999999998; margin-left: -0.1pt; text-indent: -0.1pt; text-align: center; margin-top: 0pt; margin-bottom: 0pt; padding: 0pt 0pt 0pt 0.1pt;\"><span style=\"font-size: 12pt; font-family: Arial,sans-serif; color: #000000; background-color: transparent; font-weight: 400; font-style: normal; font-variant: normal; text-decoration: none; vertical-align: baseline; white-space: pre-wrap;\">Jhajhra, Jyoti<\/span><\/p><p dir=\"ltr\" style=\"line-height: 1.7999999999999998; margin-left: -0.1pt; text-indent: -0.1pt; text-align: center; margin-top: 0pt; margin-bottom: 0pt; padding: 0pt 0pt 0pt 0.1pt;\"><span style=\"font-size: 12pt; font-family: Arial,sans-serif; color: #000000; background-color: transparent; font-weight: 400; font-style: normal; font-variant: normal; text-decoration: none; vertical-align: baseline; white-space: pre-wrap;\">Assistant Professor, Department of Commerce, Government College Bhattu Kalan, Fatehabad<\/span><\/p><p><b style=\"font-weight: normal;\">\u00a0<\/b><\/p><p dir=\"ltr\" style=\"line-height: 1.7999999999999998; margin-left: -0.1pt; text-indent: -0.1pt; text-align: center; margin-top: 0pt; margin-bottom: 8pt; padding: 0pt 0pt 0pt 0.1pt;\"><span style=\"font-size: 12pt; font-family: Arial,sans-serif; color: #000000; background-color: transparent; font-weight: bold; font-style: normal; font-variant: normal; text-decoration: none; vertical-align: baseline; white-space: pre-wrap;\">Abstract<\/span><\/p><p dir=\"ltr\" style=\"line-height: 1.7999999999999998; margin-left: -0.1pt; text-indent: -0.1pt; text-align: justify; margin-top: 0pt; margin-bottom: 8pt; padding: 0pt 0pt 0pt 0.1pt;\"><span style=\"font-size: 12pt; font-family: Arial,sans-serif; color: #000000; background-color: transparent; font-weight: 400; font-style: normal; font-variant: normal; text-decoration: none; vertical-align: baseline; white-space: pre-wrap;\">Presently, the travel and tourism sector has become an integral part of the global economy, exerting both direct and indirect influence on it.<\/span> <span style=\"font-size: 12pt; font-family: Arial,sans-serif; color: #000000; background-color: transparent; font-weight: 400; font-style: normal; font-variant: normal; text-decoration: none; vertical-align: baseline; white-space: pre-wrap;\">The tourism and hospitality sector are operating in an increasingly competitive environment. Despite the industry&#8217;s magnitude and intricacy, numerous branches are presently interconnected through technological means. Presently, individuals are capable of simultaneously reserving hotel accommodations, airline tickets, rental vehicles, and excursions via computer systems. When utilized in moderation, this expansion generates economic expansion, employment increases, social progress, and the preservation of natural resources. The hotel industry is increasingly inclined towards digital transformations due to the growing digital demand, ubiquitous connectivity, and the emerging paradigm of tourism. The objective of this research paper\u00a0is to recognize, evaluate, and describe forthcoming trends that have been observed thus far in the domain of hospitality and tourism. By providing supplementary contributions to the domain of technological utilization in the hospitality and tourism sector, it establishes a solid foundation of knowledge. Additionally, the concept of environmental sustainability as it pertains to the hospitality sector is investigated in this study. Prior to the recent past, the hospitality and tourism sector exhibited a relatively low level of concern regarding the environmental impact caused by its facilities and operations. As environmental degradation worsens, societies are recognizing the critical need to enforce and implement more efficient environmental management practices. The observed phenomena of global warming, environmental degradation, and climate change, as well as the growth of the global population and industrial activity, are all contributing factors to the increasing significance of environmental sustainability. This study demonstrates that in the future, digital transformation and customer-centric approaches may have a profound impact on the marketing environment within the hospitality sector.<\/span><\/p><p dir=\"ltr\" style=\"line-height: 1.7999999999999998; margin-left: -0.1pt; text-indent: -0.1pt; text-align: justify; margin-top: 0pt; margin-bottom: 8pt; padding: 0pt 0pt 0pt 0.1pt;\"><span style=\"font-size: 12pt; font-family: Arial,sans-serif; color: #000000; background-color: transparent; font-weight: 400; font-style: italic; font-variant: normal; text-decoration: none; vertical-align: baseline; white-space: pre-wrap;\">Keywords:<\/span> <span style=\"font-size: 12pt; font-family: Arial,sans-serif; color: #000000; background-color: transparent; font-weight: 400; font-style: normal; font-variant: normal; text-decoration: none; vertical-align: baseline; white-space: pre-wrap;\">tourism, Hospitality industry, Research trends, Sustainability\u00a0<\/span><\/p><p><b style=\"font-weight: normal;\">\u00a0<\/b><\/p><p dir=\"ltr\" style=\"line-height: 1.7999999999999998; margin-left: -0.1pt; text-align: center; margin-top: 0pt; margin-bottom: 10pt;\"><span style=\"font-size: 12pt; font-family: Arial,sans-serif; color: #000000; background-color: transparent; font-weight: bold; font-style: normal; font-variant: normal; text-decoration: none; vertical-align: baseline; white-space: pre-wrap;\">Impact Statement<\/span><\/p><p dir=\"ltr\" style=\"line-height: 1.7999999999999998; margin-left: -0.1pt; text-align: justify; margin-top: 0pt; margin-bottom: 10pt;\"><span style=\"font-size: 12pt; font-family: Arial,sans-serif; color: #000000; background-color: transparent; font-weight: 400; font-style: normal; font-variant: normal; text-decoration: none; vertical-align: baseline; white-space: pre-wrap;\">The current research revolves around sustainable practices. This would help the academicians and policymakers to better understand the current scenario and help in policy formulation. The objectives for the future should revolve on four key strategic priorities: collaborating with workers, engaging customers, fostering innovation with partners, and collaborating with local communities. Future hoteliers must incorporate environmentally sustainable practices and waste management systems into their establishments, given the heightened environmental awareness of the current\u00a0generations.<\/span><\/p><p><b style=\"font-weight: normal;\">\u00a0<\/b><\/p><p dir=\"ltr\" style=\"line-height: 1.7999999999999998; margin-left: -0.1pt; text-align: center; margin-top: 0pt; margin-bottom: 10pt;\"><span style=\"font-size: 12pt; font-family: Arial,sans-serif; color: #000000; background-color: transparent; font-weight: bold; font-style: normal; font-variant: normal; text-decoration: none; vertical-align: baseline; white-space: pre-wrap;\">About Author<\/span><\/p><p>\u00a0<\/p><p dir=\"ltr\" style=\"line-height: 1.7999999999999998; margin-left: -0.1pt; text-align: justify; margin-top: 0pt; margin-bottom: 10pt;\"><span style=\"font-size: 12pt; font-family: Arial,sans-serif; color: #000000; background-color: transparent; font-weight: 400; font-style: normal; font-variant: normal; text-decoration: none; vertical-align: baseline; white-space: pre-wrap;\">Ms. Jyoti Jhajhra is an Assistant Professor of Commerce at Higher Education Department, Haryana. She is undertaking her Ph.D. research in the management from Haryana School of Business, GJUS&amp;T, Hisar. She has also published her research work in various journals and presented them at national and international conferences. She has also received best paper presentation award at an international conference.<\/span><\/p>\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/section>\n\t\t\t\t<section class=\"elementor-section elementor-top-section elementor-element elementor-element-5c5fdda elementor-section-boxed elementor-section-height-default elementor-section-height-default\" data-id=\"5c5fdda\" data-element_type=\"section\">\n\t\t\t\t\t\t<div class=\"elementor-container elementor-column-gap-default\">\n\t\t\t\t\t<div class=\"elementor-column elementor-col-100 elementor-top-column elementor-element elementor-element-89ceee6\" data-id=\"89ceee6\" data-element_type=\"column\">\n\t\t\t<div class=\"elementor-widget-wrap elementor-element-populated\">\n\t\t\t\t\t\t<div class=\"elementor-element elementor-element-1d88edc elementor-widget elementor-widget-text-editor\" data-id=\"1d88edc\" data-element_type=\"widget\" data-widget_type=\"text-editor.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t\t\t<p dir=\"ltr\" style=\"line-height: 1.7999999999999998; margin-left: -0.1pt; text-indent: -0.1pt; text-align: center; margin-top: 0pt; margin-bottom: 0pt; padding: 0pt 0pt 0pt 0.1pt;\"><span style=\"font-size: 12pt; font-family: Arial,sans-serif; color: #000000; background-color: transparent; font-weight: bold; font-style: normal; font-variant: normal; text-decoration: none; vertical-align: baseline; white-space: pre-wrap;\">References<\/span><\/p><p>\u00a0<\/p><ol style=\"margin-top: 0; margin-bottom: 0; padding-inline-start: 48px;\"><li dir=\"ltr\" style=\"list-style-type: decimal; font-size: 12pt; font-family: Arial,sans-serif; color: #222222; background-color: transparent; font-weight: 400; font-style: normal; font-variant: normal; text-decoration: none; vertical-align: baseline; white-space: pre; margin-left: -18pt;\" aria-level=\"1\"><p dir=\"ltr\" style=\"line-height: 1.7999999999999998; text-align: justify; margin-top: 0pt; margin-bottom: 0pt;\" role=\"presentation\"><span style=\"font-size: 12pt; font-family: Arial,sans-serif; color: #222222; background-color: #ffffff; font-weight: 400; font-style: normal; font-variant: normal; text-decoration: none; vertical-align: baseline; white-space: pre-wrap;\">Aksoy, L., Choi, S., Dogru, T., Keiningham, T., Lorenz, M., Rubin, D., &amp; Tracey, J. B. (2022). Global trends in hospitality.\u00a0<\/span><span style=\"font-size: 12pt; font-family: Arial,sans-serif; color: #222222; background-color: #ffffff; font-weight: 400; font-style: italic; font-variant: normal; text-decoration: none; vertical-align: baseline; white-space: pre-wrap;\">Journal of Business Research<\/span><span style=\"font-size: 12pt; font-family: Arial,sans-serif; color: #222222; background-color: #ffffff; font-weight: 400; font-style: normal; font-variant: normal; text-decoration: none; vertical-align: baseline; white-space: pre-wrap;\">,\u00a0<\/span><span style=\"font-size: 12pt; font-family: Arial,sans-serif; color: #222222; background-color: #ffffff; font-weight: 400; font-style: italic; font-variant: normal; text-decoration: none; vertical-align: baseline; white-space: pre-wrap;\">142<\/span><span style=\"font-size: 12pt; font-family: Arial,sans-serif; color: #222222; background-color: #ffffff; font-weight: 400; font-style: normal; font-variant: normal; text-decoration: none; vertical-align: baseline; white-space: pre-wrap;\">, 957-973.<\/span><\/p><\/li><li dir=\"ltr\" style=\"list-style-type: decimal; font-size: 12pt; font-family: Arial,sans-serif; color: #222222; background-color: transparent; font-weight: 400; font-style: normal; font-variant: normal; text-decoration: none; vertical-align: baseline; white-space: pre; margin-left: -18pt;\" aria-level=\"1\"><p dir=\"ltr\" style=\"line-height: 1.7999999999999998; text-align: justify; margin-top: 0pt; margin-bottom: 0pt;\" role=\"presentation\"><span style=\"font-size: 12pt; font-family: Arial,sans-serif; color: #222222; background-color: #ffffff; font-weight: 400; font-style: normal; font-variant: normal; text-decoration: none; vertical-align: baseline; white-space: pre-wrap;\">Ali, A., Murphy, H. C., &amp; Nadkarni, S. (2018). Hospitality employers\u2019 perceptions of technology for sustainable development: The implications for graduate employability.\u00a0<\/span><span style=\"font-size: 12pt; font-family: Arial,sans-serif; color: #222222; background-color: #ffffff; font-weight: 400; font-style: italic; font-variant: normal; text-decoration: none; vertical-align: baseline; white-space: pre-wrap;\">Tourism and Hospitality Research<\/span><span style=\"font-size: 12pt; font-family: Arial,sans-serif; color: #222222; background-color: #ffffff; font-weight: 400; font-style: normal; font-variant: normal; text-decoration: none; vertical-align: baseline; white-space: pre-wrap;\">,\u00a0<\/span><span style=\"font-size: 12pt; font-family: Arial,sans-serif; color: #222222; background-color: #ffffff; font-weight: 400; font-style: italic; font-variant: normal; text-decoration: none; vertical-align: baseline; white-space: pre-wrap;\">18<\/span><span style=\"font-size: 12pt; font-family: Arial,sans-serif; color: #222222; background-color: #ffffff; font-weight: 400; font-style: normal; font-variant: normal; text-decoration: none; vertical-align: baseline; white-space: pre-wrap;\">(2), 131-142.<\/span><\/p><\/li><li dir=\"ltr\" style=\"list-style-type: decimal; font-size: 12pt; font-family: Arial,sans-serif; color: #222222; background-color: transparent; font-weight: 400; font-style: normal; font-variant: normal; text-decoration: none; vertical-align: baseline; white-space: pre; margin-left: -18pt;\" aria-level=\"1\"><p dir=\"ltr\" style=\"line-height: 1.7999999999999998; text-align: justify; margin-top: 0pt; margin-bottom: 0pt;\" role=\"presentation\"><span style=\"font-size: 12pt; font-family: Arial,sans-serif; color: #222222; background-color: #ffffff; font-weight: 400; font-style: normal; font-variant: normal; text-decoration: none; vertical-align: baseline; white-space: pre-wrap;\">Breda, Z., Pacheco, C., &amp; Dinis, G. (2019). FUTURE TRENDS IN THE HOSPITALITY INDUSTRY: AN ANALYSIS FROM THE CONSUMERS&#8217;POINT OF VIEW.\u00a0<\/span><span style=\"font-size: 12pt; font-family: Arial,sans-serif; color: #222222; background-color: #ffffff; font-weight: 400; font-style: italic; font-variant: normal; text-decoration: none; vertical-align: baseline; white-space: pre-wrap;\">Tourism in Southern and Eastern Europe&#8230;<\/span><span style=\"font-size: 12pt; font-family: Arial,sans-serif; color: #222222; background-color: #ffffff; font-weight: 400; font-style: normal; font-variant: normal; text-decoration: none; vertical-align: baseline; white-space: pre-wrap;\">,\u00a0<\/span><span style=\"font-size: 12pt; font-family: Arial,sans-serif; color: #222222; background-color: #ffffff; font-weight: 400; font-style: italic; font-variant: normal; text-decoration: none; vertical-align: baseline; white-space: pre-wrap;\">5<\/span><span style=\"font-size: 12pt; font-family: Arial,sans-serif; color: #222222; background-color: #ffffff; font-weight: 400; font-style: normal; font-variant: normal; text-decoration: none; vertical-align: baseline; white-space: pre-wrap;\">, 139-162.<\/span><\/p><\/li><li dir=\"ltr\" style=\"list-style-type: decimal; font-size: 12pt; font-family: Arial,sans-serif; color: #222222; background-color: transparent; font-weight: 400; font-style: normal; font-variant: normal; text-decoration: none; vertical-align: baseline; white-space: pre; margin-left: -18pt;\" aria-level=\"1\"><p dir=\"ltr\" style=\"line-height: 1.7999999999999998; text-align: justify; margin-top: 0pt; margin-bottom: 0pt;\" role=\"presentation\"><span style=\"font-size: 12pt; font-family: Arial,sans-serif; color: #222222; background-color: #ffffff; font-weight: 400; font-style: normal; font-variant: normal; text-decoration: none; vertical-align: baseline; white-space: pre-wrap;\">Cho, M., Bonn, M. A., Susskind, A., &amp; Giunipero, L. (2018). Restaurant dependence\/autonomy in the supply chain and market responsiveness: The moderating roles of information technology adoption and trust.\u00a0<\/span><span style=\"font-size: 12pt; font-family: Arial,sans-serif; color: #222222; background-color: #ffffff; font-weight: 400; font-style: italic; font-variant: normal; text-decoration: none; vertical-align: baseline; white-space: pre-wrap;\">International Journal of Contemporary Hospitality Management<\/span><span style=\"font-size: 12pt; font-family: Arial,sans-serif; color: #222222; background-color: #ffffff; font-weight: 400; font-style: normal; font-variant: normal; text-decoration: none; vertical-align: baseline; white-space: pre-wrap;\">,\u00a0<\/span><span style=\"font-size: 12pt; font-family: Arial,sans-serif; color: #222222; background-color: #ffffff; font-weight: 400; font-style: italic; font-variant: normal; text-decoration: none; vertical-align: baseline; white-space: pre-wrap;\">30<\/span><span style=\"font-size: 12pt; font-family: Arial,sans-serif; color: #222222; background-color: #ffffff; font-weight: 400; font-style: normal; font-variant: normal; text-decoration: none; vertical-align: baseline; white-space: pre-wrap;\">(9), 2945-2964.<\/span><\/p><\/li><li dir=\"ltr\" style=\"list-style-type: decimal; font-size: 12pt; font-family: Arial,sans-serif; color: #222222; background-color: transparent; font-weight: 400; font-style: normal; font-variant: normal; text-decoration: none; vertical-align: baseline; white-space: pre; margin-left: -18pt;\" aria-level=\"1\"><p dir=\"ltr\" style=\"line-height: 1.7999999999999998; text-align: justify; margin-top: 0pt; margin-bottom: 0pt;\" role=\"presentation\"><span style=\"font-size: 12pt; font-family: Arial,sans-serif; color: #222222; background-color: #ffffff; font-weight: 400; font-style: normal; font-variant: normal; text-decoration: none; vertical-align: baseline; white-space: pre-wrap;\">Gursoy, D., &amp; Chi, C. G. (2020). Effects of COVID-19 pandemic on hospitality industry: review of the current situations and a research agenda.\u00a0<\/span><span style=\"font-size: 12pt; font-family: Arial,sans-serif; color: #222222; background-color: #ffffff; font-weight: 400; font-style: italic; font-variant: normal; text-decoration: none; vertical-align: baseline; white-space: pre-wrap;\">Journal of Hospitality Marketing &amp; Management<\/span><span style=\"font-size: 12pt; font-family: Arial,sans-serif; color: #222222; background-color: #ffffff; font-weight: 400; font-style: normal; font-variant: normal; text-decoration: none; vertical-align: baseline; white-space: pre-wrap;\">,\u00a0<\/span><span style=\"font-size: 12pt; font-family: Arial,sans-serif; color: #222222; background-color: #ffffff; font-weight: 400; font-style: italic; font-variant: normal; text-decoration: none; vertical-align: baseline; white-space: pre-wrap;\">29<\/span><span style=\"font-size: 12pt; font-family: Arial,sans-serif; color: #222222; background-color: #ffffff; font-weight: 400; font-style: normal; font-variant: normal; text-decoration: none; vertical-align: baseline; white-space: pre-wrap;\">(5), 527-529.<\/span><\/p><\/li><li dir=\"ltr\" style=\"list-style-type: decimal; font-size: 12pt; font-family: Arial,sans-serif; color: #000000; background-color: transparent; font-weight: 400; font-style: normal; font-variant: normal; text-decoration: none; vertical-align: baseline; white-space: pre; margin-left: -18pt;\" aria-level=\"1\"><p dir=\"ltr\" style=\"line-height: 1.7999999999999998; text-align: justify; margin-top: 0pt; margin-bottom: 0pt;\" role=\"presentation\"><span style=\"font-size: 12pt; font-family: Arial,sans-serif; color: #000000; background-color: transparent; font-weight: 400; font-style: normal; font-variant: normal; text-decoration: none; vertical-align: baseline; white-space: pre-wrap;\">Khan, M. A. (2019). A systematic assessment of gaps between academic research and industry participation in hospitality management discipline.\u00a0<\/span><span style=\"font-size: 12pt; font-family: Arial,sans-serif; color: #000000; background-color: transparent; font-weight: 400; font-style: italic; font-variant: normal; text-decoration: none; vertical-align: baseline; white-space: pre-wrap;\">International Journal of Hospitality Management<\/span><span style=\"font-size: 12pt; font-family: Arial,sans-serif; color: #000000; background-color: transparent; font-weight: 400; font-style: normal; font-variant: normal; text-decoration: none; vertical-align: baseline; white-space: pre-wrap;\">,\u00a0<\/span><span style=\"font-size: 12pt; font-family: Arial,sans-serif; color: #000000; background-color: transparent; font-weight: 400; font-style: italic; font-variant: normal; text-decoration: none; vertical-align: baseline; white-space: pre-wrap;\">82<\/span><span style=\"font-size: 12pt; font-family: Arial,sans-serif; color: #000000; background-color: transparent; font-weight: 400; font-style: normal; font-variant: normal; text-decoration: none; vertical-align: baseline; white-space: pre-wrap;\">, 82-90.<\/span><\/p><\/li><li dir=\"ltr\" style=\"list-style-type: decimal; font-size: 12pt; font-family: Arial,sans-serif; color: #000000; background-color: transparent; font-weight: 400; font-style: normal; font-variant: normal; text-decoration: none; vertical-align: baseline; white-space: pre; margin-left: -18pt;\" aria-level=\"1\"><p dir=\"ltr\" style=\"line-height: 1.7999999999999998; text-align: justify; margin-top: 0pt; margin-bottom: 0pt;\" role=\"presentation\"><span style=\"font-size: 12pt; font-family: Arial,sans-serif; color: #222222; background-color: #ffffff; font-weight: 400; font-style: normal; font-variant: normal; text-decoration: none; vertical-align: baseline; white-space: pre-wrap;\">Prasuna, C. (2020). Government To Promote Tourism And Hospitality In India.\u00a0<\/span><span style=\"font-size: 12pt; font-family: Arial,sans-serif; color: #222222; background-color: #ffffff; font-weight: 400; font-style: italic; font-variant: normal; text-decoration: none; vertical-align: baseline; white-space: pre-wrap;\">International Journal of Multidisciplinary Educational Research<\/span><span style=\"font-size: 12pt; font-family: Arial,sans-serif; color: #222222; background-color: #ffffff; font-weight: 400; font-style: normal; font-variant: normal; text-decoration: none; vertical-align: baseline; white-space: pre-wrap;\">,\u00a0<\/span><span style=\"font-size: 12pt; font-family: Arial,sans-serif; color: #222222; background-color: #ffffff; font-weight: 400; font-style: italic; font-variant: normal; text-decoration: none; vertical-align: baseline; white-space: pre-wrap;\">9<\/span><span style=\"font-size: 12pt; font-family: Arial,sans-serif; color: #222222; background-color: #ffffff; font-weight: 400; font-style: normal; font-variant: normal; text-decoration: none; vertical-align: baseline; white-space: pre-wrap;\">(11), 34-38.<\/span><\/p><\/li><li dir=\"ltr\" style=\"list-style-type: decimal; font-size: 12pt; font-family: Arial,sans-serif; color: #222222; background-color: transparent; font-weight: 400; font-style: normal; font-variant: normal; text-decoration: none; vertical-align: baseline; white-space: pre; margin-left: -18pt;\" aria-level=\"1\"><p dir=\"ltr\" style=\"line-height: 1.7999999999999998; text-align: justify; margin-top: 0pt; margin-bottom: 0pt;\" role=\"presentation\"><span style=\"font-size: 12pt; font-family: Arial,sans-serif; color: #222222; background-color: #ffffff; font-weight: 400; font-style: normal; font-variant: normal; text-decoration: none; vertical-align: baseline; white-space: pre-wrap;\">Ramgade, A., &amp; Kumar, A. (2021). Changing trends of hospitality industry: Emergence of millennials and gen Z as future customers and their influence on the hospitality industry.\u00a0<\/span><span style=\"font-size: 12pt; font-family: Arial,sans-serif; color: #222222; background-color: #ffffff; font-weight: 400; font-style: italic; font-variant: normal; text-decoration: none; vertical-align: baseline; white-space: pre-wrap;\">Vidyabharati International Interdisciplinary Research Journal<\/span><span style=\"font-size: 12pt; font-family: Arial,sans-serif; color: #222222; background-color: #ffffff; font-weight: 400; font-style: normal; font-variant: normal; text-decoration: none; vertical-align: baseline; white-space: pre-wrap;\">,\u00a0<\/span><span style=\"font-size: 12pt; font-family: Arial,sans-serif; color: #222222; background-color: #ffffff; font-weight: 400; font-style: italic; font-variant: normal; text-decoration: none; vertical-align: baseline; white-space: pre-wrap;\">12<\/span><span style=\"font-size: 12pt; font-family: Arial,sans-serif; color: #222222; background-color: #ffffff; font-weight: 400; font-style: normal; font-variant: normal; text-decoration: none; vertical-align: baseline; white-space: pre-wrap;\">(01), 336-342.<\/span><\/p><\/li><li dir=\"ltr\" style=\"list-style-type: decimal; font-size: 12pt; font-family: Arial,sans-serif; color: #222222; background-color: transparent; font-weight: 400; font-style: normal; font-variant: normal; text-decoration: none; vertical-align: baseline; white-space: pre; margin-left: -18pt;\" aria-level=\"1\"><p dir=\"ltr\" style=\"line-height: 1.7999999999999998; text-align: justify; margin-top: 0pt; margin-bottom: 0pt;\" role=\"presentation\"><span style=\"font-size: 12pt; font-family: Arial,sans-serif; color: #222222; background-color: #ffffff; font-weight: 400; font-style: normal; font-variant: normal; text-decoration: none; vertical-align: baseline; white-space: pre-wrap;\">Rao, R. S. (2014). Emerging trends in hospitality and tourism.\u00a0<\/span><span style=\"font-size: 12pt; font-family: Arial,sans-serif; color: #222222; background-color: #ffffff; font-weight: 400; font-style: italic; font-variant: normal; text-decoration: none; vertical-align: baseline; white-space: pre-wrap;\">International Journal of Research Granthaalayah<\/span><span style=\"font-size: 12pt; font-family: Arial,sans-serif; color: #222222; background-color: #ffffff; font-weight: 400; font-style: normal; font-variant: normal; text-decoration: none; vertical-align: baseline; white-space: pre-wrap;\">,\u00a0<\/span><span style=\"font-size: 12pt; font-family: Arial,sans-serif; color: #222222; background-color: #ffffff; font-weight: 400; font-style: italic; font-variant: normal; text-decoration: none; vertical-align: baseline; white-space: pre-wrap;\">1<\/span><span style=\"font-size: 12pt; font-family: Arial,sans-serif; color: #222222; background-color: #ffffff; font-weight: 400; font-style: normal; font-variant: normal; text-decoration: none; vertical-align: baseline; white-space: pre-wrap;\">(1), 1-8.<\/span><\/p><\/li><li dir=\"ltr\" style=\"list-style-type: decimal; font-size: 12pt; font-family: Arial,sans-serif; color: #222222; background-color: transparent; font-weight: 400; font-style: normal; font-variant: normal; text-decoration: none; vertical-align: baseline; white-space: pre; margin-left: -18pt;\" aria-level=\"1\"><p dir=\"ltr\" style=\"line-height: 1.7999999999999998; text-align: justify; margin-top: 0pt; margin-bottom: 0pt;\" role=\"presentation\"><span style=\"font-size: 12pt; font-family: Arial,sans-serif; color: #222222; background-color: #ffffff; font-weight: 400; font-style: normal; font-variant: normal; text-decoration: none; vertical-align: baseline; white-space: pre-wrap;\">Salazar, A. (2018). Hospitality trends: Opportunities and challenges.\u00a0<\/span><span style=\"font-size: 12pt; font-family: Arial,sans-serif; color: #222222; background-color: #ffffff; font-weight: 400; font-style: italic; font-variant: normal; text-decoration: none; vertical-align: baseline; white-space: pre-wrap;\">Worldwide Hospitality and Tourism Themes<\/span><span style=\"font-size: 12pt; font-family: Arial,sans-serif; color: #222222; background-color: #ffffff; font-weight: 400; font-style: normal; font-variant: normal; text-decoration: none; vertical-align: baseline; white-space: pre-wrap;\">,\u00a0<\/span><span style=\"font-size: 12pt; font-family: Arial,sans-serif; color: #222222; background-color: #ffffff; font-weight: 400; font-style: italic; font-variant: normal; text-decoration: none; vertical-align: baseline; white-space: pre-wrap;\">10<\/span><span style=\"font-size: 12pt; font-family: Arial,sans-serif; color: #222222; background-color: #ffffff; font-weight: 400; font-style: normal; font-variant: normal; text-decoration: none; vertical-align: baseline; white-space: pre-wrap;\">(6), 674-679.<\/span><\/p><\/li><li dir=\"ltr\" style=\"list-style-type: decimal; font-size: 12pt; font-family: Arial,sans-serif; color: #222222; background-color: transparent; font-weight: 400; font-style: normal; font-variant: normal; text-decoration: none; vertical-align: baseline; white-space: pre; margin-left: -18pt;\" aria-level=\"1\"><p dir=\"ltr\" style=\"line-height: 1.7999999999999998; text-align: justify; margin-top: 0pt; margin-bottom: 0pt;\" role=\"presentation\"><span style=\"font-size: 12pt; font-family: Arial,sans-serif; color: #222222; background-color: #ffffff; font-weight: 400; font-style: normal; font-variant: normal; text-decoration: none; vertical-align: baseline; white-space: pre-wrap;\">Wiastuti, R. D., Lestari, N. S., Ngatemin, B. M., &amp; Masatip, A. (2020). The generation Z characteristics and hotel choices.\u00a0<\/span><span style=\"font-size: 12pt; font-family: Arial,sans-serif; color: #222222; background-color: #ffffff; font-weight: 400; font-style: italic; font-variant: normal; text-decoration: none; vertical-align: baseline; white-space: pre-wrap;\">African Journal of Hospitality, Tourism and Leisure<\/span><span style=\"font-size: 12pt; font-family: Arial,sans-serif; color: #222222; background-color: #ffffff; font-weight: 400; font-style: normal; font-variant: normal; text-decoration: none; vertical-align: baseline; white-space: pre-wrap;\">,\u00a0<\/span><span style=\"font-size: 12pt; font-family: Arial,sans-serif; color: #222222; background-color: #ffffff; font-weight: 400; font-style: italic; font-variant: normal; text-decoration: none; vertical-align: baseline; white-space: pre-wrap;\">9<\/span><span style=\"font-size: 12pt; font-family: Arial,sans-serif; color: #222222; background-color: #ffffff; font-weight: 400; font-style: normal; font-variant: normal; text-decoration: none; vertical-align: baseline; white-space: pre-wrap;\">(1), 1-14.<\/span><\/p><\/li><\/ol>\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/section>\n\t\t\t\t<section class=\"elementor-section elementor-top-section elementor-element elementor-element-ad70c4d elementor-section-boxed elementor-section-height-default elementor-section-height-default\" data-id=\"ad70c4d\" data-element_type=\"section\">\n\t\t\t\t\t\t<div class=\"elementor-container elementor-column-gap-default\">\n\t\t\t\t\t<div class=\"elementor-column elementor-col-100 elementor-top-column elementor-element elementor-element-625c7da\" data-id=\"625c7da\" data-element_type=\"column\">\n\t\t\t<div class=\"elementor-widget-wrap\">\n\t\t\t\t\t\t\t<\/div>\n\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/section>\n\t\t\t\t<\/div>\n\t\t","protected":false},"excerpt":{"rendered":"<p>Emerging Trends in Hospitality Sector Jhajhra, Jyoti Assistant Professor, Department of Commerce, Government College Bhattu Kalan, Fatehabad \u00a0 Abstract Presently, the travel and tourism sector has become an integral part of the global economy, exerting both direct and indirect influence on it. The tourism and hospitality sector are operating in an increasingly competitive environment. Despite [&hellip;]<\/p>\n","protected":false},"author":1,"featured_media":0,"parent":7443,"menu_order":0,"comment_status":"closed","ping_status":"closed","template":"","meta":{"site-sidebar-layout":"no-sidebar","site-content-layout":"page-builder","ast-site-content-layout":"default","site-content-style":"default","site-sidebar-style":"default","ast-global-header-display":"","ast-banner-title-visibility":"","ast-main-header-display":"","ast-hfb-above-header-display":"","ast-hfb-below-header-display":"","ast-hfb-mobile-header-display":"","site-post-title":"disabled","ast-breadcrumbs-content":"","ast-featured-img":"disabled","footer-sml-layout":"","theme-transparent-header-meta":"default","adv-header-id-meta":"","stick-header-meta":"","header-above-stick-meta":"","header-main-stick-meta":"","header-below-stick-meta":"","astra-migrate-meta-layouts":"default","ast-page-background-enabled":"default","ast-page-background-meta":{"desktop":{"background-color":"var(--ast-global-color-4)","background-image":"","background-repeat":"repeat","background-position":"center center","background-size":"auto","background-attachment":"scroll","background-type":"","background-media":"","overlay-type":"","overlay-color":"","overlay-opacity":"","overlay-gradient":""},"tablet":{"background-color":"","background-image":"","background-repeat":"repeat","background-position":"center center","background-size":"auto","background-attachment":"scroll","background-type":"","background-media":"","overlay-type":"","overlay-color":"","overlay-opacity":"","overlay-gradient":""},"mobile":{"background-color":"","background-image":"","background-repeat":"repeat","background-position":"center center","background-size":"auto","background-attachment":"scroll","background-type":"","background-media":"","overlay-type":"","overlay-color":"","overlay-opacity":"","overlay-gradient":""}},"ast-content-background-meta":{"desktop":{"background-color":"var(--ast-global-color-5)","background-image":"","background-repeat":"repeat","background-position":"center center","background-size":"auto","background-attachment":"scroll","background-type":"","background-media":"","overlay-type":"","overlay-color":"","overlay-opacity":"","overlay-gradient":""},"tablet":{"background-color":"var(--ast-global-color-5)","background-image":"","background-repeat":"repeat","background-position":"center center","background-size":"auto","background-attachment":"scroll","background-type":"","background-media":"","overlay-type":"","overlay-color":"","overlay-opacity":"","overlay-gradient":""},"mobile":{"background-color":"var(--ast-global-color-5)","background-image":"","background-repeat":"repeat","background-position":"center center","background-size":"auto","background-attachment":"scroll","background-type":"","background-media":"","overlay-type":"","overlay-color":"","overlay-opacity":"","overlay-gradient":""}},"footnotes":""},"class_list":["post-7500","page","type-page","status-publish","hentry"],"_links":{"self":[{"href":"https:\/\/icertpublication.com\/index.php\/wp-json\/wp\/v2\/pages\/7500","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/icertpublication.com\/index.php\/wp-json\/wp\/v2\/pages"}],"about":[{"href":"https:\/\/icertpublication.com\/index.php\/wp-json\/wp\/v2\/types\/page"}],"author":[{"embeddable":true,"href":"https:\/\/icertpublication.com\/index.php\/wp-json\/wp\/v2\/users\/1"}],"replies":[{"embeddable":true,"href":"https:\/\/icertpublication.com\/index.php\/wp-json\/wp\/v2\/comments?post=7500"}],"version-history":[{"count":7,"href":"https:\/\/icertpublication.com\/index.php\/wp-json\/wp\/v2\/pages\/7500\/revisions"}],"predecessor-version":[{"id":8149,"href":"https:\/\/icertpublication.com\/index.php\/wp-json\/wp\/v2\/pages\/7500\/revisions\/8149"}],"up":[{"embeddable":true,"href":"https:\/\/icertpublication.com\/index.php\/wp-json\/wp\/v2\/pages\/7443"}],"wp:attachment":[{"href":"https:\/\/icertpublication.com\/index.php\/wp-json\/wp\/v2\/media?parent=7500"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}